Resources

Free guides, checklists, and tools.

The same things we use on client accounts. Take them, use them, and call us if you want a hand.

[PLACEHOLDER: working titles below, confirm with Brad. The files are in production. Each form logs the request until its file exists]

[01]Checklist

The 7 numbers to ask your agency for

A 1-page checklist for judging any marketing report, with what a good answer looks like.

For: Any business that pays an agency

[02]Calculator

Cost per lead calculator

Put in your spend, leads, and close rate. Get your cost per lead and cost per customer by channel.

For: Anyone running paid ads

[03]Checklist

The multi-location SEO checklist

Listings, location pages, reviews, and tracking, in the order to fix them when you have more than 1 location.

For: Multi-location and franchise brands

[04]Guide

25 things to check before you rebuild your website

The conversion checks we run on a site before anyone talks about a redesign.

For: Ecommerce, software, and service businesses

[05]Template

Ad account ownership template

What you should own, who should have access, and the exact steps to take it back from a vendor.

For: Any business that has ever used a vendor

Want us to walk you through it?

Book a call. We will go through your numbers together and tell you exactly what we would do first.